This app (hereinafter the “App“) is provided by Bayer Animal Health (hereinafter “us” or “we”). For further information regarding the provider of the App, please refer to our imprint.
In the following we wish to provide you with information on how we handle your personal data when you use our App. Unless otherwise indicated in the following chapters, the legal basis for the handling of your personal data results from the fact that such handling is required to make available the functionalities of the App as requested by you (Art. 6(1)(b) General Data Protection Regulation).
In order to make available to you the services of our App, it will transfer the following data to us, every time you use our App:
To protect our legitimate interests, we will store such data for a limited period of time in order to be able to initiate a tracking of personal data in the event of actual or attempted unauthorized access to our servers (Art. 6(1)(f) General Data Protection Regulation).
In order for our App to function properly, we need to access and use the following interfaces of your mobile device for the following purposes:
Interface | Purpose |
---|---|
Camera | To enable you to make photos of your cows/herd. |
Internet/Network (WiFi) | Google Analytics / Google Tag Manager and sending of crash reports |
On our App we use Google Analytics, an analytics service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
Google will analyze your use of our App on our behalf in order for us to be able to better understand how you use this App, which enables us to improve this App according to our customers’ interests. The information collected by Google in connection with your use of our App (e.g. content of our App visited by you, your language settings, your operating system, your screen resolution, etc.) will be transmitted to a server of Google in the US, where it will be stored and analyzed. The respective results will then be made available to us in anonymized form. Your usage data will not be connected to your full IP address during this process. We have activated on our App the IP anonymizing function offered by Google, which will delete the last 8 digits (type IPv4) or the last 80 bits (type IPv6) of your IP address. Moreover, Google is certified under the EU-US Privacy Shield, which ensures that an adequate level of data protection is maintained with respect to the processing of data by Google in the US.
Further information on Google Analytics is available in the Google Analytics Terms of Use, the Privacy and Data Protection Guidelines of Google Analytics and in the Google Privacy Policy.
We only analyze your use of this App, if we have obtained your prior consent upon your first access to our App or if you make use of the switch above to turn app analytics on or off (Art. 6(1)(a) General Data Protection Regulation). You may revoke your consent at any time by using the same switch above. Note: Currently Google Analytics (GTM) and sending of crash reports is deactivated when the app is started for the first time after a fresh installation. The user has to turn on both of this functionalities via a switch/setting in the App to enable GTM or sending of crash resports.
This App is not intended or designed for communications regarding medical side effects, lack of therapeutic effect, medication errors, grey market products/counterfeit medicine, incorrect or off-label use, quality complaints and/or other issues regarding the safety or quality of Bayer products. If you wish to report side effects or make a quality complaint, please contact your health care professional (e.g. physician or pharmacist), your local health authority, or use our Website for the report of undesirable side effects https://animalhealth.bayer.com/contact
If you nevertheless report to us undesirable side effects or other issues regarding the safeness or quality of Bayer products, we will be legally bound to deal with your communication and may have to contact you for clarification purposes. Subsequently, we may have to notify the competent health authorities of the issues reported by you. In this context, your information will be forwarded in pseudonymized form, i.e. no information by which you may be directly identified will be passed on. We may also have to forward these pseudonymized notifications to our group companies and cooperation partners, to the extent these are likewise obliged to notify their respectively competent health authorities.
The following rights are in general available to you according to applicable data privacy laws:
If you wish to exercise your rights, please address your request to the contact indicated below.
For any questions you may have with respect to data privacy, please write an e-mail to Data-Privacy-Animal-Health@bayer.comor contact our company data protection officer at the following address:
We may update our Privacy Statement from time to time. Updates of our Privacy Statement will be published on our App. Any amendments become effective upon publication on our App. We therefore recommend that you regularly visit the site to keep yourself informed on possible updates.
Last updated: 14.12.2018